FACEBOOK ANALYTICS:
Here are the February Facebook analytics:
- We reached 12,633 people, an 11.6 percent increase from January
- 750 people visited our page, a 0.5 percent decrease from January
- We got twenty-two new page likes, the same as January
- We have 1,709 page likes, 78.3 percent women, mostly sixty-five plus, 21.8 percent from Richmond
- Compared with other businesses in the Professional Services category:
- We published fourteen times, which is like others (between the twenty-fifth and fiftieth percentile)
- We have 1.9K followers, like others (goal: 2.5K)
- We got twenty-four new page followers, like others (goal: thirty-seven)
- We had 3.1K content interactions, which is higher than others
- Compared with the Grace Village:
- We have 1.7K page likes, they have 1.5K
- We got fifteen new page likes, they got twelve
- We published fourteen times, they published ten
- Our most popular content was a post about Valentine's Day messages:
- The post reached 5,478 people
- 283 people reacted to the post
- 110 people commented
- Eleve people shared
- Seven conversations were started, the same as January
- Two of these conversations were frm new contacts, a 100 percent increase from January
- We have an eighty percent response rate
- Our average response time is one hour twenty-nine minutes
INSTAGRAM ANALYTICS:
Here are the February Instagram analytics:
- We reached 667 people, a 61.7 percent increase from January
- Seventy-four people visited our profile, a 7.2 percent increase from January
- We got three new followers, a forty percent decrease from January
- We have 328 followers, 81.8 percent women, mostly twenty-five to thirty-four and forty-five to fifty-four, 24.4 percent from Richmond
- Compared with other businesses in the Professional Services Category:
- We published twenty-six times, which is like others (between the fiftieth and seventy-fifth percentile)
- We have 328 followers, which is lower than most (goal: 677)
- We got two new followers, which is lowqer than most (goal: twenty-one)
- We had 179 content interactions, which is similar to others
- Compared with the Grace Village:
- We have 328 followers, they have sixty-four
- We got one new follower, they got none
- We published twenty-six times, they published once
- Our most popular content was a Reel about a CHSLD resident calling bingo
- The post reached 492 people
- Thirty-three people reacted
- Four people commented
- Five people shared the post
Happy Easter, :)
Courtney Grainger
Communications Technician
819-826-3266 extension 251